Future news from 10 years later.
October 28, 2019 up
- [ Topic ] These ten years seen in click marketing
- Internet Society announced the advertisement of the website and user's behavioral survey on the 28th.
About 20 years passed after the Internet had generalized widely. At first, the user who felt resistance in the purchase of the commodity on the Internet also is buying the commodity like seem being natural through the website now.
A lot of shopping sites that were called EC site were established, and it was a banner of the commodity introduction, and energies came to be devoted the text advertisement the concentration to the user in the Internet industry very at the same time to whether it was possible to click.
When about 2010 and 2019 year are compared, the substantial change is seen as for the action of the user who is looking at the website. As for the click through count a page, it is lower right for these several years. Looking round is done by neither the banner nor the text advertisement around the page so that the user came to look for the commodity to be bought by the pinpoint.
An economic analyst talks.
" The click marketing might already already collapsed. Other sites are miserable though the website is made two poles, too and the site in which the person gathers concentrates explosively. A great effort and specializing might be necessary for trying get on the winner on the Internet. To induce it to the merchandise purchase newly, a new business model is needed in that situation. I think that whether it can promptly be invented becomes a key in the future. "
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